Dan Foreman

Dan Foreman is an international business director and President of ESOMAR.

RoboEarth, RoboCops, Robot Market Research – Part 2

Further to my earlier post – http://globalvoices.brandrepublic.com/2012/11/27/robot-market-research/ – let’s throw this news into the mix, from the BBC website – http://www.bbc.co.uk/news/technology-25727110

Basically the article reterm2veals that in Eindhoven a series of inter-connected, separately developed robots are all talking to each other to better surgery based on their collective knowledge. At this stage they are not working on proper surgery with proper humans but surely it is only time before that happens?

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Are we a nation of Pepys?

Samuel_PepysPepys was a voracious writer. He was an ordinary clerk writing for his own purpose, with no expectation that one day he would be a famous, scrutinised and adored diarist.

Who could say the same for the masses of tweeters, bloggers and self-promoters?

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How ideas spread – The House of The Rising Sun

These days people call it viral marketing, contaigon theory – whatever.

In the past it was called mythology, wisdom, old wives tales, etc.

As I mentioned, I am in New Orleans. I promised my daughter I would get her a photo of The House of the Rising Sun (her casio keyboard has a demo of The Animals song in the songbank). However…

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New Orleans – Big Data and The Big Easy

I am in New Orleans at the AMA (American Marketing Association) conference.

Just as the best gumbo is a perfect blend of many ingredients and spices, the best marketing conference should be a blend of different ideas and perspectives.

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Heated pavements in Helsinki

I know I am late to this, but how amazing and obvious is this?

Like everything, obvious when it slaps you round the face.

Here I am, speaking at an industry event in Helsinki.

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The Future of Mobile is not Smartphones

At the MRMW event last week (Market Research in the Mobile World) Lumi Mobile revealed their results of over 3,000 interviews with people around the World. Read more on The Future of Mobile is not Smartphones…

Send your Smartphone to Med School

Amidst all the rubbishing of the various health apps all around the World over the last few weeks I want to draw your attention to one which I have been watching (and participated in some early work) for many years. Scanadu.

Scanadu was developed – along with others – with the Tricorder in mind. You know – that device that Star Trek takes down when they see a new alien or McCoy or Scotty want to do a quick scan on one of the Enterprise staff. Read more on Send your Smartphone to Med School…

Robot Market Research

2 interesting pieces in the news this week.

Does this mean Robots are going to find their way into mainstream market research?

And … does it mean we will dispense with the inconsistency, expense and time associated with interviewing humans?

Read more on Robot Market Research…

A Mobile Future?

Are humans simply the phones way of reproducing itself?


Is Kurzweil becoming more accurate by the day?


Who will be our John Connor?


Meantime, let’s embrace mobile as the way forward for all of us.

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946 years on

Today marks the day 946 years after William I, also known as William the Conqueror, landed in England prior to the Battle of Hastings.

Having conquered England William took on a very complex administration and simplified it. Historians still debate William’s legacy. Undoubtedly the impact on England of William’s conquest was profound; changes in the Church, aristocracy, culture, and language of the country that have persisted into modern times.

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