New Orleans – Big Data and The Big Easy
I am in New Orleans at the AMA (American Marketing Association) conference.
Just as the best gumbo is a perfect blend of many ingredients and spices, the best marketing conference should be a blend of different ideas and perspectives.
You need a big appetite for big data.
However, a useful reminder for us all – 93% of word of mouth recommendation is done face to face! In the race for digital let’s not forget about humans.
10 fun historical facts about the city.
- New Orleans is where opera was first performed in the U.S., back in 1796.
- The first Mardi Gras parade took place on Shrove Tuesday 1838 in New Orleans.
- New Orleans is the largest port on the Gulf of Mexico, the second largest in the U.S. and the third largest in the world in volume of cargo handled.
- The Superdome is the largest enclosed stadium/arena in the world.
- The first U.S. theater was established in New Orleans.
- Antoine’s, established in 1840, is the oldest continuously operating restaurant in Louisiana.
- The name “Uncle Sam” was coined on the wharfs of New Orleans before Louisiana was a U.S. territory — goods labeled “U.S.” were said to be from “Uncle Sam.”
- Poker was invented in New Orleans in the 1700s.
- When individual states had their own currency, the Louisiana dix (French for 10) was a favored currency for trade. In English they became known as “dixies” and the term “Dixieland” was coined.
- New Orleans is the birthplace of jazz, which still reigns supreme in the city today. Later, jazz spawned both the blues and rock and roll.